We believe
in a analytical and data driven decision making process
We believe
in a analytical and data driven decision making process
We believe
in a analytical and data driven decision making process
Investing at the intersection between innovation and culture
​Partnering with high growth consumer technology companies with scalable and culturally relevant brands
19 investments
7 Exits
>£450m Exit Value
£300m Annual Revenues Portfolio Companies
The Power of the Community​
We look for businesses that are building communities of fans, not customers. ​
We believe that strong engagement with the community is a key factor for a successful consumer player.
A data driven approach​
Through our specialisation and data driven approach, we move quickly and supercharge companies with actionable insights to unlock hyper scale.
Brand Power
Great brands have long term competitive advantages, including pricing power and higher margins.
We are looking for companies that can achieve 20% EBITDA margins in the long term.​
Consumer led
The consumer is our guiding star. We obsessively track their needs and behaviors to drive our user-centric approach, ensuring we are constantly in tune with emerging demands for innovation.​
